Website Maintenance

Regular monitoring of your website is a must for keeping your business running smoothly.

Keeping a website well maintained and attractive is important to companies big and small in order to engage and retain customers. It’s easy for businesses, especially startups, to cut corners and let a few tasks slide.

Think of website maintenance similar to servicing your car. You know you need to check the basics, like fuel, oil, water and tyre pressure, but what about those big services? The moment you miss that big service you are opening yourself up to a-lot of potential technical issues. Same thing with your website.

What we check with all our website maintenance

Weekly Maintenance

Check that all of your pages are loading without errors.
Run a backup and make sure a previous version of your site is stored.
Make updates to website software and plugins.
Check that all of your forms are running properly.
Remove any spam comments from pages and posts.
Check your pages to see if there are any broken links.
Search for 404 errors and fix or redirect.

Monthly Maintenance

Check the load speed of your website and ensure that nothing is bogging it down.
Review your security scans and make sure nothing is out of place.
Analyze website statistics from the previous month.
Check your blog to see if there are any articles that could be updated.

Quarterly Maintenance

Review your website design and structure – can it be improved?
Check graphics and images – should anything be updated?
Review SEO and meta titles and descriptions to ensure they are as effective as possible.
Test and tweak popups, forms, and call to action.
Review your workload for efficiencies to see if anything can be automated.
Test your website on all devices and browsers to see if it displays correctly.
Review advertising and marketing campaigns to see if anything needs to be changed or updated.

Yearly Maintenance

Update any references to the current year.
Review each page for content accuracy, grammar, typos, and relevancy.
Check any active email addresses and see if any are excessive and can be deleted.
Ensure that your website domain name is renewed.
Consider whether a website design update is due.
Review all of your top-performing blog articles and see if they can be updated with new content.